Quarterly Journal of Brand Management - Articles List

Volume & Issue: Volume 11, Issue 3 - Serial Number 39, December 2024, Pages 1-335

Full issue file

Research Paper

Presenting a model for promoting creativity theories in marketing and artificial intelligence using metacombination method

Pages 13-64

10.22051/bmr.2024.45746.2528

Mohammad Dadashi; GholamHossain Khorshidi; faeghe farhadi

Competitive advantage based on corporate social responsibility, green marketing and organizational spirituality: Study of Barakat Al-Iraq Food Company

Pages 65-110

10.22051/bmr.2024.46221.2556

Qasim Aljadyawi; Majid Mohammad Shafiee; Seyed Fathollah Amiri Aghdaie

Designing a Process Model for the Success of Brands at Macro and Enterprise Levels (Case Study: Kermanshah Province)

Pages 111-156

10.22051/bmr.2024.46226.2549

Saba Amiri

The Pathology of Branding in Iran’s Higher Education System

Pages 157-228

10.22051/bmr.2024.44389.2487

Hamidreza Golian; Faraz Sadeghvaziri; Elham Ebrahimi

Designing Charismatic Brand Model In The Leather Industry

Pages 229-276

10.22051/bmr.2024.44612.2495

Alireza Khadivian; mohammad Mahmoudi Maymand; Mirza Hassan Hosseini; Ali Asghar Aivazi Heshmat

Designing an antecedent and antecedent model of the crowdsourcing approach of social networks in the field of branding

Pages 277-308

10.22051/bmr.2024.45834.2534

seyed najmedin mousavi; Leila Yarahmadi

Journal Archive

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 4 (2018)

Volume 3 (2016)

Volume 2 (2015)

Volume 1 (2014)