Quarterly Journal of Brand Management - Articles List

Volume & Issue: Volume 12, Issue 1 - Serial Number 41, June 2025

Research Paper

Determinants of brand leadership: A scoping review

10.22051/bmr.2024.47791.2602

Elham khodadadi; Seyed Mohammad Tabatabaee Nasab; Amirreza Konjkav Monfared

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Identifying and analyzing the causes and consequences of mysterious consumption with a mixed approach (Case Study: Beverage Manufacturing Industries)

10.22051/bmr.2025.47741.2600

Arash Nezami

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Journal Archive

Volume 12 (2025)

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 4 (2018)

Volume 3 (2016)

Volume 2 (2015)

Volume 1 (2014)