Keywords = Brand Management
Determinants of brand leadership: A scoping review

Articles in Press, Accepted Manuscript, Available Online from 23 December 2024

10.22051/bmr.2024.47791.2602

Elham khodadadi; Seyed Mohammad Tabatabaee Nasab; Amirreza Konjkav Monfared


Analysis of the content of articles in the scientific quarterly of brand management during a period of 9 years (1393-1401

Volume 11, Issue 1, May 2024, Pages 215-254

10.22051/bmr.2024.44006.2474

Payam Paslari; Ali Shafiei; Saeid Gharishvandi; Hessamadin Kamalzade takhti


Identifying Affecting Factors on the Brand Image of the IRIB TV Channels

Volume 3, Issue 1, April 2016, Pages 69-96

10.22051/bmr.2017.8433.1060

Siavash Salavatian; David Nemati Anaraki; Mohammad Arjang