Quarterly Journal of Brand Management - Articles List

Author = Yaghobvand, Bahman

Evaluation Green Brand Equity (GBE) model (Study case; Medicinal plants research institute products)

Volume 11, Issue 4, February 2025

10.22051/bmr.2024.45820.2532

Hamidreza Vazirigohar; Ehsan Ahadmotlaghi; Bahman Yaghobvand

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