Quarterly Journal of Brand Management - Articles List

Author = Eivazinezhad, Salman

Designing a Perceived Risk Model for Buyers of Unknown Brand Products on Instagram Social Network: Based on the Grounded Theory

Volume 8, Issue 1, April 2021, Pages 109-148

10.22051/bmr.2021.35430.2123

Salman Eivazinezhad; Mohsen Akbari

Improving the Mental Position of Brand by Improving the Brand Personality: A Mixed Study

Volume 7, Issue 1, April 2020, Pages 47-82

10.22051/bmr.2021.29455.1903

Salman Eivazinezhad; Mohammadreza Blourparsa; Mohsen Akbari

Journal Archive

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 4 (2018)

Volume 3 (2016)

Volume 2 (2015)

Volume 1 (2014)