Author = Ghare che, Manije
Studying Antecedents of B2B Brand Equity in an Iranian ICT Company by Using Grounded Theory

Volume 3, Issue 3, October 2016, Pages 11-48

10.22051/bmr.2017.16181.1334

Mohammadreza Hamidizadeh; Alireza Ghadiri; Manizheh Gharecheh; Kaveh Bazargan


A Model for City Branding in Iran Based on the Grounded Theory

Volume 3, Issue 1, April 2016, Pages 41-68

10.22051/bmr.2017.10496.1132

Ahmad Rousta; Manije Ghare che; Mohammad Reza Hamidizadeh; Yosof Mohammadifar