Quarterly Journal of Brand Management - Articles List

Author = Gholipour, Zahra

Effects of Certainty and Uncertainty on the Choice between a Copycat or Different Brand (Case Study:24-7 Pharmacies’ Customers in Khorram Abad City)

Volume 3, Issue 2, August 2016, Pages 89-106

10.22051/bmr.2017.7846.1034

Seyed Najmedin Mousavi; Zahra Gholipour

Journal Archive

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 4 (2018)

Volume 3 (2016)

Volume 2 (2015)

Volume 1 (2014)