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Persian
Author =
Makkian, Somaye-Sadat
Number of Articles:
1
Brand Cognitive Constructs Repertory Grids (BCR) with Emphasis on Consumers' Gender in the Framework of George Kelly's Theory and Rep Test
Volume 1, Issue 1, April 2014, Pages
157-192
10.22051/bmr.2014.1216
Somaye-Sadat Makkian
View Article
PDF
881.2 K
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