Author = Tabatabaee Nasab, Seyyed Mohammad
Determinants of brand leadership: A scoping review

Articles in Press, Accepted Manuscript, Available Online from 23 December 2024

10.22051/bmr.2024.47791.2602

Elham khodadadi; Seyed Mohammad Tabatabaee Nasab; Amirreza Konjkav Monfared


Developing a three-dimensional model of antecedents and outcomes of consumer-brand engagement on social networking sites: A mixed-method approach

Volume 10, Issue 2, August 2023, Pages 75-130

10.22051/bmr.2022.40331.2341

Fereshte Rasty; Seyed Mohammad Tabataba; Seyed Mahdi Alhosseini Almodarresi; Saeid Saeida Ardekani; Mojtaba Poorrezaei


Developing a Conceptual Framework for Brand Repositioning

Volume 5, Issue 1, June 2018, Pages 35-78

10.22051/bmr.2018.20646.1522

alireza naalchi; Seyed Mohammad Tabataba'i-Nasab nasab; Zohre Tabataba'i-Nasab; Shahnaz Nayebzadeh