Quarterly Journal of Brand Management - Articles List

Author = Kafcheh, Parviz

The key Key factors Factors influencing Influencing market Market performance Performance with mediator Mediator role Role of brand Brand innovationInnovation

Volume 4, Issue 1, June 2017, Pages 135-172

10.22051/bmr.2018.17212.1385

azadeh ommati; Arman Ahmadizad; Parviz Kafcheh

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